عناصر مشابهة
The Impact of Service Quality on Customer’s Satisfaction in the Hotel Industry: A Case Study of El Djazair Hotel
| المصدر: | مجلة العلوم الانسانية |
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| الناشر: |
جامعة محمد خيضر بسكرة
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| المؤلف الرئيسي: | |
| المجلد/العدد: | س20, ع2 |
| محكمة: | نعم |
| الدولة: | الجزائر |
| التاريخ الميلادي: | 2020 |
| الصفحات: | 927 - 948 |
| DOI: | 10.37136/1003-020-002-048 |
| ISSN: | 1112-3176 |
| رقم MD: | 1145147 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | English |
| قواعد المعلومات: | HumanIndex |
| مواضيع: | |
| رابط المحتوى: |
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| المستخلص: | This paper aims to highlight the importance of Service Quality on Customer’s Satisfaction. As a result, in order to provide the continuous improvement of service quality that will lead to customer satisfaction, the adoption of Internal Marketing and Relationship Marketing approach is required. The results show a positive correlation between internal service quality and employees’ satisfaction, as well as a positive correlation between employees’ satisfaction and customers’ satisfaction. |
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