عناصر مشابهة
The Effect of Banking Service Quality on Improving Customer Satisfaction in Banking: Case Study of the Algerian Banking Customer
| المصدر: | مجلة أبحاث |
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| الناشر: |
جامعة زيان عاشور الجلفة
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| المؤلف الرئيسي: | |
| مؤلفين آخرين: | |
| المجلد/العدد: | مج6, ع2 |
| محكمة: | نعم |
| الدولة: | الجزائر |
| التاريخ الميلادي: | 2021 |
| الصفحات: | 999 - 1012 |
| DOI: | 10.54528/1549-006-002-068 |
| ISSN: | 2170-0834 |
| رقم MD: | 1213688 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | English |
| قواعد المعلومات: | EduSearch EcoLink HumanIndex |
| مواضيع: | |
| رابط المحتوى: |
| المستخلص: | This study aims at testing the impact of the quality of the banking service on improving the bank customer satisfaction of Algerian bank customers. To collect data on the study variables, an online questionnaire was used and distributed to a randomly selected sample of Algerian bank customers. The statistical analysis program (SPSS) was used to analyze data and test the validity of the hypotheses. The results of the study indicate that the quality of banking services has a positive impact on the customer's bank satisfaction. This impact owes to the effect of different dimensions (reliability, responsiveness, empathy); however, the dimensions (tangible aspects and safety) have no effect on the bank customer's satisfaction. |
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