عناصر مشابهة
توظيف الوسائط المتعددة في المواقع الإخبارية التليفزيونية وتأثيرها على المستوى المعرفي للجمهور المصري: دراسة شبة تجريبية
| العنوان بلغة أخرى: | The Use of Multimedia in Television News Websites and its Impact on the Cognitive Level of the Egyptian Public is a Quasi-Experimental Study |
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| المصدر: | المجلة العلمية لبحوث الإعلام وتكنولوجيا الاتصال |
| الناشر: |
جامعة جنوب الوادي - كلية الإعلام وتكنولوجيا الاتصال
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| المؤلف الرئيسي: | |
| المجلد/العدد: | ع5 |
| محكمة: | نعم |
| الدولة: | مصر |
| التاريخ الميلادي: | 2019 |
| الصفحات: | 76 - 89 |
| ISSN: | 2536-9237 |
| رقم MD: | 1129020 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | Arabic |
| قواعد المعلومات: | HumanIndex |
| مواضيع: | |
| رابط المحتوى: |
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| المستخلص: | The successive technological developments in the media industry have led to ushering in a modern era characterized by the growing role of new media outlets, which have brought about developments in the field of media work, which have affected the traditional media outlets to adopt developed methods of displaying media materials, by seeking to establish websites for them on the Internet. Where the word multimedia has become a widely used word recently, because it is one of the components and elements of modern technology that has become an important feature of this century, which is called (the age of technology and globalization) Age Technology & Globalization, and perhaps multimedia has now become one of the most important The elements on which technology depends, but rather it is in the first place of the elements of technology, so to speak, because of their strong influence on the recipient, who always reaches them as components of a specific message. The study of multimedia employment in news sites is considered a central research topic in media studies now, so 1 applied this study to find out the employment of multimedia in television news sites at the cognitive level of the Egyptian public within the framework of a quasi-experimental study on a sample of university youth, using the experimental method within a theoretical framework Representation of information. |
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